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Strategic Brand Management Surviving the Competitive Environment
by
Rajat K. Baisya
Details
Summary
Reviews
Language
English
Published
2026
Publisher
Routledge, Chapman & Hall, Incorporated
Pages
250
ISBN
9781032947457
Subjects
Business & Money
Computers & Technology
Business Technology
Marketing & Sales
Marketing
Processes & Infrastructure
E-Commerce
Web Marketing
Advertising
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