The big boss så tog Stefan Persson H&M ut i världen och blev Sveriges rikaste person

The book is generally considered an interesting and worthwhile read, offering insights that can lead to new learning and reflection. Reviewers appreciate that it prompts thought on the interconnectedness of pricing and costs, highlighting that low prices in one area often necessitate them in another. While not always presenting groundbreaking revelations, it provides a decent overview of various reports concerning the company and its key figures. Specific points, such as those regarding seamstress wages and part-time employment, are noted as valid and insightful.

A significant criticism across several reviews is the book's perceived lack of objectivity and impartiality. Readers felt that the authors often injected their own critical opinions, rather than allowing the audience to form their conclusions independently. This was sometimes expressed as an attempt to create unnecessary conflict, for instance, by questioning personal choices of the key figure without sufficient context. Furthermore, some reviewers found that the book leans more towards investigative journalism concerning the company's business practices, often at the expense of exploring personal success stories. A common sentiment was that the content, while interesting, did not uncover anything particularly new or sensational, largely summarizing information already available.

Despite these noted shortcomings regarding impartiality and novelty, the book is generally seen as an engaging read for those with the right expectations. It serves as a good resource for readers interested in the complexities of large-scale business operations, particularly the challenges and implications of global supply chains and labor practices. Readers who can approach the text with an awareness of its potentially critical perspective and are keen to reflect on the broader societal impacts of commercial enterprise will likely find it a thought-provoking experience.