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Portada de Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

de Geoffrey A. Moore

8.06 / 10 32 mil valoraciones
Idioma
Inglés
Publicación
2001
Editorial
HarperCollins Publishers
ISBN
9780060087180

Temas

  • Reference
  • Self-Help
  • Self Service
  • Arborist Merchandising Root
  • Creativity
  • Business & Money
  • Management
  • Economics
  • Business & Economics
  • Personal Growth
  • Project Management
  • Psychology
  • Marketing
  • Organizational Development
  • Technology & Engineering
  • Industrial Technology
  • Finance
  • Personal Finance
  • Self-Management
  • Personal Success
  • Sales & Selling
  • Careers
  • Women in Business
  • New Business Enterprises

Edición original

Crossing the Chasm
Publicado originalmente en 1998 Inglés Capstone

Otras ediciones (13)

  • Crossing the Chasm, 3rd Edition Marketing and Selling Disruptive Products to Mainstream Customers
  • Crossing the Chasm, 3rd Edition Marketing and Selling Disruptive Products to Mainstream Customers
  • Crossing the Chasm
  • Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
  • Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

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