Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

W. Chan Kim

  • First published 2004
  • 256 pages
  • English
Genres
Nonfiction › Business & economics › Management & leadershipNonfiction › Business & economics › Marketing & salesNonfiction › Business & economics › EconomicsNonfiction › Business & economics › EntrepreneurshipNonfiction › Business & economics › Personal finance & investing
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This edition
Harvard Business Review Press, 2014
ISBN
9781625274502
Language
English
Original edition Originally published in 2004 · English · Harvard Business Review Press

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